PORTFOLIO2026
RETAIL EXPERIENCE DESIGN
Amanda Southerland
Designed for people.
Built for retail.
Customer journey mappingSpatial planningVisual merchandisingStore performance
THE DESIGNER BEHIND THE JOURNEY
A creative eye.
An operator’s perspective.
From owning a business to leading retail teams, I’ve seen how thoughtful design changes the way a space feels — and the way it performs. Now I bring that perspective to every showroom I plan.
A little more about me